10+ Smartlook Alternatives and Competitors


9.2 User Rating
$1.9 M Revenue
34+ No of Employees
2016 Founded
SaaS Industry
Web Analytics Software Category
Petr Janosik CEO

Smartlook is a leading analytics platform that offers high-end recording, heatmaps, events, and funnel capabilities for web analytics. Founded in 2006, Smartlook has been catering to thousands of customers, including leading brands like Kiwi.com, Livestorm, and CDN77. With its recognition among various companies and superb capabilities, Smartlook becomes one of today’s best analytics software.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
Matomo Matomo 9.5 Matthieu Aubry $21.25 2007 $25 M
7000+ Reviews
Smartlook Smartlook 9.2 Petr Janosik N/A 2016 $1.9 M
Czech Republic
2300+ Reviews
2K +
Open Web Analytics Open Web Analytics 9.2 Peter Adams N/A 2006 $10 M
1789+ Reviews
1M +
Woopra Woopra 9.2 Elie Khoury N/A 2008 $1.6 M
Dallas 3400+ Reviews
Adobe Web Analytics Adobe Web Analytics 9 Shantanu Narayen $9.99 2001 $13 B
France 1789+ Reviews
1M +
Google Web Analytics Google Web Analytics 9 Paul Muret N/A 2005 N/A 50+
Mountain View 1654+ Reviews
13K +
Analytics Suite Analytics Suite 9 Mark Barrenechea N/A 2015 $3.2 B
New York 5000+ Reviews
46K +
Amplitude Analytics Amplitude Analytics 8.9 Spenser N/A 2012 $45 M
San Francisco 3400+ Reviews
70M +
StatCounter StatCounter 8.8 Aodhan Cullen N/A 1999 $39.3 M
Dublin 2340+ Reviews
SimilarWeb SimilarWeb 8.7 Or Offer N/A 2007 $34.6 M
New York 3400+ Reviews



Key Employees

Pavel KrohPavel KrohiOS Engineerhttps://cz.linkedin.com/in/pavelkroh
Pavel PokornýPavel PokornýBackend/DevOpshttps://cz.linkedin.com/in/pokornypavel
Michal MinarovičMichal MinarovičHead Of Saleshttps://cz.linkedin.com/in/michalminarovic/cs-cz


“ Smartlooked for awhile now ”

10/10 (overall) - Cynthia R.
  • Smartlook has an awesome funnel visualization tool which is much easier to set up compared to Facebook and Google Analytics.
  • Smartlook incorporates great filtering functionality to group your recordings for east processing.
  • Privacy issues with other countries are unclear (especially in Europe).
  • Even though recordings are only kept for 30 days it would be useful if the old recording info is still available such as date and time.

“ Perfect blend of qualitative & quantitative analysis for our measuring our product ”

8.5/10 (overall) - Laura V.
  • Heatmaps help you better understand how end-users use your website. Thanks to the data provided by Smartlook, you can adjust your website and make it more user-friendly.
  • Smartlook has fantastic funnels which help you analyse your data and understand them.
  • In general, we are VERY HAPPY with Smartlook. It has everything a beginner needs.
  • Could use a mobile application perhaps?

“ Great qualitative analytics tool ”

9/10 (overall) - Michal P.
  • Shows how long people stay on your website
  • Shows which pages of your website they visit
  • Should have connected with google analytic
  • Should be able to tell the reference difference (like youtube ads and search ads)


  • Access Control
  • Analytics
  • API
  • Accounting Intergration
  • Agile Software Development
  • Application Integration
  • Assessment Management
  • Assignment Management
  • Billable Hours Tracking
  • Automated Billing
  • CRM Integration
  • Campaign Analysis
  • Campaign Scheduling
  • Collaboration Tools
  • Collaborative Workspace

Images & Videos

Q & A

Q. How much does Smartlook cost?

Smartlook offers three different subscription bundles that you can choose for your web analytics. The platform offers you its Startup plan at $31 per month, the Business plan starting at $79 per month, and custom pricing for its Ultimate plan. All of these subscription options offer you all the basic features for web analytics, including event picker, retroactive data, personal data anonymization, and GDPR compliance.

Q. Does Smartlook offer free trial access?

Yes! Smartlook has also free trial access that you can enjoy for 10 days. With Smartlook’s business plan, you can have the option to utilize Smartlook for a 10-day free trial with all the essential web analytics features. After the trial ends, you can have the option to either purchase a paid plan or downgrade to the free package.

Q. What happens to my data if my access expires?

The availability of your Smartlook data depends on your purchased package. The platform automatically deletes all your Smartlook data that gets older than your history. This is why it’s highly recommended to purchase packages with a slightly longer history so that you can always access the data you need.