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10+ Infusionsoft Alternatives and Competitors


4.4 User Rating
$100 M Revenue
252+ No of Employees
2001 Founded
SaaS Industry
Sales Management Category
Clate Mask CEO

Infusionsoft, or now known as Keap, is an email marketing and sales management platform for small businesses. Recognized as one of the industry’s longest-running product for marketing and sales automation, Infusionsoft capture leads and provide an integrated email marketing platform since 2001 through co-founders Scott and Eric Martineau. Running on its 19 years in the business, Infusionsoft extended its capabilities in automating email and sales leads management, which makes the app recognized as the number one platform for CRM and marketing automation in 2019 by G2. The software then changes its name to Keap after several improvements in terms of the app's service emerged, and currently, the Infusionsoft now has 200,000 active users. Under their current CEO, Clate Mask, Infusionsoft or Keap also has been recognized as one of the fastest-growing companies seven times by Inc. as of 2013, with over $100 million in revenue and 650+ number of employees.


Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
HubSpot Sales 4.8 Brian Halligan $40 2006 $675 M 3500+ Cambridge 1797+ Reviews 78700+
Freshsales 4.8 Girish Mathrubootham $18.35 2010 $100 M 1000+ California 1879+ Reviews 40000+
Salesforce Sales Cloud 4.7 Scott McCorkle $25 1999 $4 B 49000+ San Francisco 1989+ Reviews 150000+ 4.7 Roy Mann $8 2012 $112.5 M 471+ Tel Aviv 1878+ Reviews 100000+
Pipedrive 4.7 Raj Sabhlok $12.50 2010 $86.6 M 600+ New York 86.6 M+ Reviews 50000+
Pipeliner 4.6 Nikolaus Kimla $25 2012 $4.5 M 130+ Los Angeles 1798+ Reviews 16927+
Bitrix24 4.5 Sergey Rizhikov $0 1998 $25.8 M 166+ Virginia 1878+ Reviews 5000000+
EngageBay Sales Management 4.5 Sreedhar Ambati $0 2006 $1 M 50+ California 1787+ Reviews 64500+
SalesExec 4.5 Gabriel Buck $46 2007 $1 M 50+ Scottsdale 1989+ Reviews 78700+
Ambition 4.4 Travis Truett Custom 2013 $5.1 M 59+ Chattanooga 1978+ Reviews 2050+


Keap Grow
  • $24/mo
  • Client management (CRM)
  • Email marketing
  • Appointments
Keap Pro
  • $45/mo
  • Marketing and sales automation
  • Recurring payments
  • Landing page builder
  • $60/mo
  • Client management (CRM)
  • Marketing and sales automation
  • Lead scoring and company records

Key Employees

Image Name Designation Email ID Twitter Linkedin
Mike Doughty Helping Health and Wellness Coaches N/A N/A
Lisa Catto Business Growth Expert N/A N/A
Darin Adams Professional Speaker N/A N/A


“ Don't know how I would do my business without it! ”

4.7/5 (overall) - Doug B.
  • I love it’s flexibility and ability to automate processes that used to take up a lot of my time.
  • It integrates with loads of other softwares, so I can literally use it to run almost my whole business.
  • The biggest con of the software version that I use is that it’s so flexible that it can be confusing to operate.
  • I think it’s so great that they have now released a simplified version that can work for almost anyone.

“ Well thought out and executed CRM ”

4.5/5 (overall) - Daniel S.
  • The customization options are nearly endless.
  • The import from CSV file options are very robust.
  • The search is a little clunky.
  • It’s great if you’re searching name, phone number or email address, but to search anything else like custom fields requires going to a separate page and finding that field.

“ Porsche of CRM's ”

4.5/5 (overall) - Crystal Y.
  • I wish I knew how to use all of it. There’s always a new function that it can do to save me time.
  • Since I don’t have a team, Keap is like my own secretary, streamlining functions.
  • It takes so long to set up.
  • The look of emails is very flat and uninteresting.


  • Access Control
  • Analytics
  • Application Integration
  • Assessment Management
  • Assignment Management
  • Campaign Analysis
  • Sales Enablement
  • Security
  • List Management
  • Sales Force Automation
  • Team Collaboration
  • Predictive Sales
  • Marketing Automation
  • Performance Management
  • Process Management

Images & Videos

Q & A

What is Infusionsoft used for?

Infusionsoft is a cloud-based sales management and email marketing software with built-in customer relationship management or CRM capabilities. With its robust marketing platform, users can market through SMS, phone calls, and other channels. With its sales management and CRM functionalities, you can capture, track, and transform leads, then engage with existing customers, making sure their products are on par with company standards.

How much does Infusionsoft cost?

Infusionsoft offers customers three (3) premium subscription plans with premium prices. These are: the Keap Grow plan ($79/user/month), the Keap Pro ($149/user/month), and the Infusionsoft plan ($199/user/month).

Does Infusionsoft have a free trial period?

Yes, it does. Infusionsoft offers users with a 14-day free trial period where they can fully explore the system. Although the software only offers the free trial on its Keap Grow and Keap Pro plans. This enables customers to have a brief introduction with the platform and find out if it’s worth the money.

Is Keap Infusionsoft?

It is the other way around. Infusionsoft is a product that is being sold by the Keap Corporation. The company created Infusionsoft for smaller businesses so that they can have a sustainable platform for marketing automation, sales management, and CRM.

Are there any available add-ons that Infusionsoft offers?

Yes, Infusionsoft offers additional features that can help them improve their business. These add-ons are: Additional Users ($30/user/month) Additional Contacts (1000 contacts ($30/month), 5,000 contacts ($130/month), 10,000 contacts ($200/month), 25,000 contacts ($300/month), and 50,000 contacts ($350/month)) Expert Coaching (Keap Grow ($99 one-time payment), Keap Pro ($499 one-time payment), Infusionsoft ($999 one-time payment))

Is Infusionsoft a free platform?

Unfortunately, no it is not. Infusionsoft only provides a free trial and three (3) paid subscription plans.