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10+ MuckRack Alternatives and Competitors

MuckRack

4.5 User Rating
$100 M Revenue
75+ No of Employees
2009 Founded
SaaS Industry
PR Software Category
Greg Galant CEO
Overview

Muck Rack is considered one of the most popular PR solutions in the market. In fact, this app has an estimated 3 million users from across the world. On top of that, Muck Rack also generates an average of $100 million per year in revenue. To know more about this platform, such as pricing, location, CEO, key employees, and more, simply scroll down now.

Alternatives

Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
PressRush 4.7 Ville Laurikari $49 2011 $2 M 14+ Finland 1745+ Reviews 10000+
Wizikey 4.4 Anshul Sushil Custom 2018 $2 M 12+ Haryana 1565+ Reviews N/A
Meltwater 4.6 Jorn Lyseggen $4000 2001 N/A 1600+ San Francisco 1777+ Reviews 25000+
Critical Mention 4.4 Don Yount Custom 2002 $15 M 65+ New York 1656+ Reviews 1000000+
NinjaOutreach 4.6 David Schneider $119 2014 N/A 67+ East Coast 1658+ Reviews 1000+
Agility PR Solutions 4.6 Martin Lyster $350 2014 $10 M 200+ Ottawa 1668+ Reviews 800000+
Cision Communications Cloud 4.7 Kevin Akeroyd Custom 1867 $748.3 M 5100+ Chicago 1687+ Reviews 16000+
Newswire 4.7 Simon Allen $199 1954 $8 M 1387+ New York 1767+ Reviews 1000000+
Prowly 4.8 Joanna Drabent $210 2013 $5.8 M 18+ Poland 1574+ Reviews 1000000+
Prezly 4.6 Jesse Wynants $10 2010 $3.2 M 10+ Belgium 1787+ Reviews 300+

Pricing

Basic
  • $99/Month

Key Employees

Image Name Designation Email ID Twitter Linkedin
Summer Banks Research Director N/A N/A https://www.linkedin.com/in/summerbanks
Erica Raphael VP N/A N/A https://www.linkedin.com/in/erica-raphael-5b38787
Natan Edelsburg N/A N/A N/A https://www.linkedin.com/in/natanedelsburg

Reviews

“ A great tool for assisting with outreach to journalists ”

4/5 (overall) - Diana O.
Pros:
  • I like that this software allows for relationship building instead of cold pitching. Journalist can also build a profile on Muckrack and upload articles they’ve written , and fill out a bio.
  • There is also the capability to search by beat, publication (though not all publications are represented) as well as country. This is extremely useful when trying to connect with foreign media.
Cons:
  • If a journalist you are trying to reach out to doesn’t have a twitter page, or doesn’t keep their twitter updated it won’t help you.
  • The other problem I have noticed is in exporting. Some times the tweets don’t export you in the reports I create. That’s really annoying. A few flaws but overall I would still highly recommend.

“ Great way to find relevant media outlets ”

4.5/5 (overall) - Adam D.
Pros:
  • Muck Rack makes it much easier to find journalists based off what they cover and what their interests are.
  • It’s an easy way to save time and make sure your pitches are reaching the right people.
Cons:
  • It’s certainly not the Cadillac of PR software, and I used it for a few months before I just stopped using it altogether.
  • I don’t think they update their media lists as frequently as some of the others.

“ Great for personalized pitches ”

4/5 (overall) - Christine J.
Pros:
  • Muckrack makes it easy to create specific, tailored pitches to appropriate media contacts.
  • This makes it easy to figure out how to pitch them from an angle that will resonate, and connect with media contacts on a personal level.
Cons:
  • The UA could be simplified a little bit looking at campaign searches can be a bit overwhelming when a bunch of less specific results show up.
  • I don’t think they update their media lists as frequently as some of the others.

Features

  • Access Control
  • Analytics
  • Accounting Integration
  • Application Integration
  • Assessment Management
  • Assignment Management
  • Email Integration
  • List Management
  • Marketing Automation
  • Sales Enablement
  • Sales Force Automation
  • Security
  • Predictive Sales
  • Performance Management
  • Process Management

Images & Videos

Alternatives

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