10+ PartnerTap Alternatives and Competitors


8.6 User Rating
$900 K Revenue
14+ No of Employees
2016 Founded
SaaS Industry
Partner Management Software Category
Cassandra Gholston CEO

When it comes to Partner Relationship Management or PRM, PartnerTap, a Seattle-based platform, is one of the best apps available in the market. This software provides a way for users to maximize their referral partner network and it also enables you to collaborate with your business partners as well as other sales representatives. PartnerTap’s success in its industry is thanks to its CEO, Cassandra Gholston, who also founded the PRM system in 2016. Thus, making this app one of the newest platforms for users to manage partner relationships. Ms. Gholston is not alone, however. Although their team is small, comprising only 14 employees, PartnerTap manages to cater to its customers for total customer satisfaction. The platform also has three key employees – namely Dayananda Airody (Lead Analytics Engineer), Jared Gholston (CTO), and Autum Grimm (CRO).

PartnerTap is also one of the leaders in terms of revenue with an annual estimation of $900,000. Thus, it is truly one of the best in the industry. The PartnerTap app manages to achieve this despite competing with multiple robust and more seasoned PRM systems. If you scroll down, you will see a list of all leading competitors of PartnerTap. The list includes Salesforce PRM, Elioplus PRM, Impartner PRM, Impact, Zinfi, Allbound, LeadMethod PRM, and more. Find more details about these PRM apps below.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
Salesforce PRM Salesforce PRM 9.6 Marc Benioff $25 1999 $17.1 B
San Francisco 6700+ Reviews
150K +
Elioplus PRM Elioplus PRM 9.5 Ilias Ndreu N/A 2015 N/A 10+
5000+ Reviews
Impartner PRM Impartner PRM 9.5 Joe Wang $2000 1997 $25 M
Utah 4900+ Reviews
Impact Impact 9.4 Bob Ruffolo N/A 2010 $63.5 M
Santa Barbara
2300+ Reviews
Zinfi Zinfi 9.3 Sugata Sanyal $375 2008 $12.6 M
2300+ Reviews
PartnerStack PartnerStack 9.1 Bryn Jones $500 2015 $3.2 M
Toronto 3900+ Reviews
Allbound Allbound 8.9 Daniel Graff-Radford N/A 2014 $2 M
Scottsdale 2000+ Reviews
LeadMethod PRM LeadMethod PRM 8.9 Justin J. Johnson N/A 2013 $2 M
Oregon 2700+ Reviews
Mindmatrix Mindmatrix 8.7 Harbinder Khera $15 1998 $11 M
Pennsylvania 4000+ Reviews
PartnerTap PartnerTap 8.6 Cassandra Gholston N/A 2016 $900 K
Seattle 2900+ Reviews


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Key Employees

Dayananda AirodyDayananda AirodyLead Analytics Engineerhttps://in.linkedin.com/in/dayaairody
Jared GholstonJared GholstonCTOhttps://www.linkedin.com/in/jarbot
Autum GrimmAutum GrimmCROhttps://www.linkedin.com/in/autumgrimm


“ PartnerTap Cuts To The Chase! ”

9/10 (overall) - George G
  • PartnerTap allows Sales Execs to quickly and easily identify partners with targeted insight into prospects.
  • Instead of hoping to randomly meet someone who can help to open doors for your prospects
  • I have found no shortcomings to this product
  • So far I’m happy with PartnerTap and can’t think of anything I dislike.

“ I love partnertap ”

9.5/10 (overall) - Todd S
  • I like money. The easiest way to money, besides marrying it is working with partners to gain intelligence and leverage in deals.
  • Before partner tap every year I would have to chase down my partners and make them send me their accounts in excel then I would search every account in Salesforce to see if it was my account too.
  • I would like to be automatically connected to my partners.
  • Shared accounts are not always accurate.

“ Connecting the Dots is much easier with PartnerTap ”

8.5/10 (overall) - Dominic D
  • PT allows me to easily connect with partners and understand who is a high value partner immediately.
  • It significantly reduces the time needed to align accounts and take action with your partner community.
  • More easily find the people that I work with through other applications
  • It would be cool if there were some AI built in to make smart recommendations.


  • Access Control
  • Analytics
  • API
  • Accounting Intergration
  • Assessment Management
  • Application Integration
  • Assignment Management
  • Campaign Management
  • CRM Integration
  • Campaign Scheduling
  • Collaboration Tools
  • Collaborative Workspace
  • Team Collaboration
  • Security
  • Performance Management

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Q & A

Q. What is PartnerTap used for?

As its name suggests, PartnerTap enables users to tap their business partners and to other sales representatives for collaboration on certain tasks. With PartnerTap, you can optimize your partner network by staying on top of your partner relationships. This allows you to boost relationships, not only for partners but also towards customers. That is because it also supports various customer relationship management or CRM software.

Q. How much does PartnerTap cost?

If interested in using PartnerTap for your daily operations, you should know that it offers two categories for its quote based system. The first one is the Channel Manager Edition and the second one is the Sales Team Edition. Under the two categories are two subcategories. For the Channel Manager Edition, it offers Channel Insights, which is free, and Channel Essentials. For the Sales Team Edition, it offers a Sales Rep Edition, which is also free, and the Sales Team Edition.

Q. Is PartnerTap really free?

As mentioned previously, PartnerTap does offer two free plans for all interested customers. These are the Channel Insights and Sales Rep Edition plans. However, the PartnerTap platform is not an entirely free software, since it also offers two quote based price plans.

Q. What are the CRM platforms that PartnerTap supports?

PartnerTap provides more flexibility to its users by providing support for customer relationship management or CRM software. That said, these CRM systems that PartnerTap supports are Salesforce CRM, HubSpot CRM, Microsoft Dynamics CRM, SharpSpring CRM, and Close.io. On top of that, PartnerTap also enables users to upload spreadsheets if they do not have a CRM platform.