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10+ Best Mobile App Optimization Software 2022

App store optimization is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app’s page in the app store.

Alternatives

Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
Smartlook Mobile App Optimization 4.7 Petr Janosik Free 2016 $1.9 M 34+ Czech Republic 1677+ Reviews 2000+
FullStory Mobile App Optimization 4.6 Scott Voigt Free 2014 $33.2 M 201+ Atlanta 1638+ Reviews 3100+
Glassbox Mobile App Optimization 4.8 Yaron Morgenstern Custom 2010 $37 M 270+ London 1745+ Reviews N/A
UXCam Mobile App Optimization 4.8 Kishan Gupta Free 2014 $2 M 40+ San Francisco 1652+ Reviews N/A
Heap Mobile App Optimization 4.5 Matin Movassate Free 2013 $55 M 198+ San Francisco 1628+ Reviews N/A
Pendo Mobile App Optimization 4.5 Todd Olson Custom 2013 $101.6 M 430+ North Carolina 1628+ Reviews 2000+
CleverTap Mobile App Optimization 4.7 Sunil Thomas $228.70 2013 $39.2 M 270+ California 1682+ Reviews 8000+
AppsFlyer Mobile App Optimization 4.4 Oren Kaniel Free 2011 $100 M 1001+ San Francisco 1658+ Reviews 5800+
Gummicube 4.2 David Bell Custom 2011 $9 M 40+ SAN JOSE 1608+ Reviews N/A
Apptweak Mobile App Optimization 4.7 Olivier Verdin $69 2012 $7.4 M 120+ Brussels 1638+ Reviews N/A

Smartlook Mobile App Optimization

4.7 User Rating
Free Price
Automatic event tracking, Email reporting, Customizable dashboard, Rage clicks, Anomalies alerting Features
Overview
Smartlook has been providing web analytics and mobile app analytics solutions since 2016. Their platform has garnered praise due to how it helps improve certain areas in the mobile app development and testing process. Today, Smartlook is trusted by countless companies and app developers and has generated millions of dollars in revenue.

FullStory Mobile App Optimization

4.6 User Rating
Free Price
Developer API, Integrations, Privacy and Security, Customer Support Features
Overview
FullStory is a reputable company that offers digital experience solutions such as mobile app testing and optimization. They've been in business since 2014 and have served customers in the eCommerce, retail, finance, insurance, travel, hospitality, and telecommunications industries. They aim to help businesses deliver the best user experiences for consistent engagement and revenue growth.

Glassbox Mobile App Optimization

4.8 User Rating
Custom Price
Timely alerts, Data Analysis, Custom Reports, Frustration Tracking Features
Overview
Glassbox is a digital experience platform that helps organizations in managing their performance monitoring and troubleshooting of multiple web applications deployed in the container. Since its founding in 2010, Glassbox has been helping clients understand customer experience on their native mobile app which helped the platform gain a rating of 4.7 out of 5 on G2 reviews.

UXCam Mobile App Optimization

4.8 User Rating
Free Price
Customer Support, Privacy & Security, Easy integrations, Privacy compliant Features
Overview
UXCam is a cloud-based user experience solution that helps organizations of various sizes to optimize app functionality by recording and analyzing user behavior. Since its establishment in 2013, UXCam has been used by hundreds of customers on millions of devices every day worldwide which helped the platform generate an estimated annual revenue of $4.3 million a year.

Heap Mobile App Optimization

4.5 User Rating
Free Price
Shopify Integration, Data Dictionary, API, Autocapture Features
Overview
Heap is a platform that empowers businesses in improving and managing their customer experience by providing visibility in user behavior during their digital journey. Since its establishment in 2013, Heap has been helping organizations of all sizes to remove technical difficulties and improve customer engagement which helped the platform generate an estimated annual revenue of $32.6 million a year.

Pendo Mobile App Optimization

4.5 User Rating
Custom Price
Segmentation, Real-Time Reporting, User-Level Analytics, Retroactive Reporting Features
Overview
Pendo is a product experience platform that helps the product teams to combine qualitative and quantitative insights to make informed decisions on ways to improve customer experience. Since its establishment in 2013, Pendo has been helping enterprises and startups from various industries which helped the platform gain an estimated annual revenue of $101.6 million a year.

CleverTap Mobile App Optimization

4.7 User Rating
$228.70 Price
Push Notifications, Email Automation, A/B Testing, Personalization Features
Overview
CleverTap is one of the leading mobile marketing platforms that help businesses by providing behavioral analytics, artificial intelligence-powered customer engagement, and retention services. Since its establishment in 2013, CleverTap has powered more than 10 thousand apps which helped the platform gain an estimated annual revenue of $39.1 million a year.

AppsFlyer Mobile App Optimization

4.4 User Rating
Free Price
Marketing analytics, Predictive analytics, User Activity History, Real-Time Insights Features
Overview
AppsFlyer is a cloud-based mobile application and marketing analytics platform which helps app marketers with campaign management and conversion tracking. Since its establishment in 2011, AppsFlyer has been integrating with more than 9 thousand partners around the world which helped the platform gain an estimated annual revenue of $150.1 million a year.

Gummicube

4.2 User Rating
Custom Price
ASO Tools, A/B Testing, App Attribution, Customer Support Features
Overview
Gummicube is one of the leading providers of BigData for the App Stores used for App Store Optimization, Mobile Marketing, and Market Analysis. Since its establishment in 2009, Gummicube has been collaborating across every category in optimizing the most successful apps in the world which helped the platform gain an estimated annual revenue of $9 million a year.

Apptweak Mobile App Optimization

4.7 User Rating
$69 Price
Simple interface, Keyword Tools, Reports and Dashboards, Customer Support, Features
Overview
More than 1,500 mobile leaders use AppTweak to improve their apps and games by providing actionable data in a simple UI. ASO Intelligence, Ad Intelligence, App Intelligence, and Market Intelligence are all available through AppTweak's all-in-one platform. AppTweak, which was founded in 2014 and has offices in Brussels, San Francisco, Tokyo, and Bengaluru, serves customers worldwide.