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10+ MarcomCentral Alternatives and Competitors


4.5 User Rating
$10 M Revenue
112+ No of Employees
1999 Founded
SaaS Industry
Marketing Resource Management Category
Coleman Kane CEO

MarcomCentral is another cloud-based marketing platform powered with a combination of digital asset management, dynamic content customization, and sales capabilities. Driven by the goal to create a cloud-based marketing portal for modern marketing teams, MarcomCentral started its mission in 1999 under PTI Marketing Technologies, Inc. MarcomCentral primarily highlights its customizable marketing portal, multi-language support, ad resizing, customizable templates, usage tracking, reporting and analytics, distribution options, and so much more that leverage marketing and digital asset management process. With these powerful capabilities, MarcomCentral is now one of the leading marketing asset management provider for businesses. With MarcomCentral reaching over 3,500 users worldwide, world-renowned brands and organizations like AmeriFirst Financial Inc., Bath Fitter, Biggby Coffee, Aramark, American Lung Association, DocuSign, Globus, and more are trusting MarcomCentral as their primary marketing and DAM software. With MarcomCentral's popularity in today's market, the software contends as one of the best MRM and DAM platforms along with its app alternatives like Siebel, BrandMaker, Bizible, and LeanData.


Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
IntelligenceBank 4.7 Tessa Court $9000 2009 $60 M 51+ Australia 1999+ Reviews 64495+
LeanData 4.6 Evan Liang $10000 2012 $5.5 M 180+ Sunnyvale 1750+ Reviews 6461+
Wedia 4.6 Nicolas Boutet $12000 2001 $12.8 M 200+ France 1691+ Reviews 550000+
Bizible 4.5 Aaron Bird $1500 2011 $3 M 250+ Washington 1748+ Reviews 7185+
BrandMaker 4.5 Mirko Holzer $30 2008 $16 M 200+ Germany 1958+ Reviews 29999+
Siebel 4.4 Thomas Siebel $3750 1993 $1 B 5036+ California 1880+ Reviews 493551+
Infor 4.4 Kevin Samuelson $150 2002 $2.8 B 17000+ New York 1951+ Reviews 58000000+
Adobe Campaign 4.2 Shantanu Narayen $9.99 1982 $13 B 21357+ France 1789+ Reviews 1000000+
HCL Unica 4.1 Yuchun Lee Custom 1992 $9 B 10001+ Massachusetts 1818+ Reviews 64500+
Allocadia 4.1 Kristine Steuart $125 2010 $12.1 M 200+ Vancouver 1692+ Reviews 1000+

Key Employees

Image Name Designation Email ID Twitter Linkedin
Douglas Cogan Vice President N/A N/A
Sean Sullivan Vice President of Sales N/A N/A


“ MarcomCentral is a Marketing Departments Dream ”

4.5/5 (overall) - Brady Manthe
  • The best part of MarcomCentral is its flexibility to solve many unique problems for our customers.
  • To build solutions that truly allow our customers to operate more efficiently.
  • A negative aspect of MarcomCentral is the lack of a true retail option.
  • If you want to build a true retail e-commerce site, MarcomCentral probably isn’t the right platform.

“ Creating a more efficient marketing team by reducing one-off creative requests ”

4/5 (overall) - Kelsey D.
  • MarcomCentral did exactly what we expected.
  • We had great support with our implementation team and customer service.
  • The templates are not “magic” nor could you expect them to be.
  • The front-end was very easy for users, but the back-end needed to be set up by more tech-savvy marketer/designers.

“ Great Software. Less than great support ”

4.7/5 (overall) - Jason L
  • MarcomCentral makes it easy to create basic static product and variable products for users to create.
  • MarcomCentral controls a majority of the main settings before implementation.
  • The support team is almost impossible to reach with emergencies and do not support JavaScript in templates.
  • however they do provide a wizard to help create rules they do not support.


  • Access Control
  • Analytics
  • Accounting Integration
  • Assessment Management
  • Assignment Management
  • Campaign Management
  • Employee Management
  • List Management
  • Security
  • Sales Force Automation
  • Team Collaboration
  • Predictive Sales
  • Performance Management
  • Process Management

Images & Videos

Q & A

What system requirements best to use MarcomCentral?

So that you can achieve a better MarcomCentral performance, your system has to follow the following requirements: For Windows, Google Chrome, Microsoft Internet Explorer, Edge, and Mozilla Firefox must be at their latest supported version. For Macintosh platforms, still, Google Chrome and Mozilla Firefox have to be on their latest version, while Safari has to be on the 9.x version.

What products does MarcomCentral offer?

MarcomCentral not just only provide Marketing Resource Management products, for it also provides a variety of products that one can use. MarcomCentral also provides Digital Asset Management, Brand Management, Sales Enablement, and Marketing Integrations that you can use for your business.

What industries are perfect to use MarcomCentral?

Since MarcomCentral is tailored for businesses of various sizes, its capacity to deliver quality solutions are perfect business operations regardless of what industries. Highly guaranteed that MarcomCentral can provide its features, whether it is for healthcare, financial services, retail and franchise, manufacturing, education, or travel and hospitality.

What companies today use MarcomCentral?

Since its establishment in 1999, several companies have now turned into MarcomCentral’s capacity to deliver high-quality MRM solutions. Companies like Subway, Chevron, Volvo, Nordstrom, and Blue California are some of MarcomCentral’s featured clients.

How much does MarcomCentral cost?

When it comes to the pricing plan, MarcomCentral offers three basic plans to its users. The Small plan, which costs $1,500/month, Medium plan for $7,500/month, and Enterprise plan at $15,500/month. The software also offers custom pricing for companies that require specific marketing asset management needs.

Does MarcomCentral also provide webinars?

One of the priorities that MarcomCentral focuses on is bringing your business into its utmost goal. With this said, MarcomCentral not just provide you top-notch marketing management solutions, for the software, also provides modules, training, and webinars that you can use to maximize your marketing resource management efforts.