10+ Bizible Alternatives and Competitors



9 User Rating
$3 M Revenue
250+ No of Employees
2011 Founded
SaaS Industry
Marketing Resource Management Category
Aaron Bird CEO

Bizible is a B2B marketing attribution and revenue planning platform programmed to provide smarter decisions and boundless growth for businesses. Founded in 2011 by Aaron Bird, Peter Thompson, and Andy Turman, Bizible started with ideation about problems facing marketers, mainly talking about marketing to revenue. Bizible aims to provide planning solutions for marketing that allows teams to excel in their roles. In its early years, Bizible becomes a fast-growing platform for marketing management, as it helps B2B marketing teams leverage their marketing performance management processes. Now that the company has become part of Marketo, Bizible has been used by thousands of industry-leading companies, such as Verizon, Apptio, Cisco, Imperva, Eventbrite, Tibco, and PayScale. For more a decade in the business, Bizible also bags numerous awards for its service, including Gartner Cool Service 2017 and G2’s Leader Spring 2020. Moreover, Bizible now holds 200 professional employees that empower their $12.8 million annual revenue.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
IntelligenceBank IntelligenceBank 9.5 Tessa Court $9000 2009 $60 M
Australia 1999+ Reviews
64.5K +
LeanData LeanData 9.3 Evan Liang $10000 2012 $5.5 M
1750+ Reviews
6.5K +
Wedia Wedia 9.1 Nicolas Boutet $12000 2001 $12.8 M
France 1691+ Reviews
550K +
BrandMaker BrandMaker 9 Mirko Holzer $30 2008 $16 M
Germany 1958+ Reviews
300K +
Bizible Bizible 9 Aaron Bird $1500 2011 $3 M
Washington 1748+ Reviews
7.2K +
Siebel Siebel 8.9 Thomas Siebel $3750 1993 $1 B
California 1880+ Reviews
493.6K +
MarcomCentral MarcomCentral 8.9 Coleman Kane $15498 1999 $10 M
Chicago 1894+ Reviews
3.5K +
Infor Infor 8.8 Kevin Samuelson $150 2002 $2.8 B
New York 1951+ Reviews
58M +
Adobe Campaign Adobe Campaign 8.5 Shantanu Narayen $9.99 1982 $13 B
France 1789+ Reviews
1M +
HCL Unica HCL Unica 8.3 Yuchun Lee N/A 1992 $9 B
Massachusetts 1818+ Reviews
64.5K +

Key Employees

Peter ThompsonPeter ThompsonSenior Directorhttps://www.linkedin.com/in/peterathompson
Alex KilbyAlex KilbySales & Marketing Leaderhttps://www.linkedin.com/in/alexkilby
David SigleyDavid SigleyDirector of Commercial Saleshttps://www.linkedin.com/in/david-sigley-07131634


“ Excellent Tool for Attribution ”

9/10 (overall) - Lisa T.
  • Easy to use
  • Great customer support
  • Not many Cons that I can think of, although in their earlier stages.
  • They didn’t integrate as well into other tools like they do now.

“ Needed for any marketer running multi-touch campaigns ”

9.5/10 (overall) - Talmage E.
  • It’s changed how our marketing team runs demand generation.
  • We can put our creative resources to good use
  • It’s not very intuitive.
  • You have to have a very strong understanding of Salesforce and your contact fields

“ It is the only tool that allows us to see end to end marketing attribution ”

9/10 (overall) - Francesca K.
  • Bizible is an awesome integration with salesforce.
  • It gives us the ability to do end to end attribution
  • The app is very slow and sometimes unresponsive.
  • We have it plugged into Salesforce to do auto-reports


  • Access Control
  • Analytics
  • Accounting Intergration
  • Application Integration
  • Assignment Management
  • Campaign Analysis
  • List Management
  • Engagement Analytics
  • Security
  • Marketing Automation
  • Predictive Sales
  • Engagement Analytics
  • Sales Force Automation
  • Performance Management
  • Process Management

Images & Videos

Q & A

Q. Why should I use Bizible?

To put things straight, Bizible is the perfect platform marketing, for it enables you to establish proper planning, execution, and measure core business objectives, and set effective revenue planning, leading to garner better insights.

Q. What products does Bizible provide?

Bizible not just only provide marketing attribution and revenue planning, for the application also features some of its high-quality products that you can access. The platform also provides account-based measurement, ad network integration, events and conference tracking, custom attribution modeling, and everytouch attribution.

Q. What components make up the Bizible framework?

Currently, Bizible relies on four applications that allows the overall system to track, organize, and house data, as well as provide reporting capabilities. These four components that comprise Bizible’s framework are Bizible’s JavaScript, CRM Integrations, Third-Party Applications/Systems, and Bizible Application.

Q. What third-party apps that I can integrate with Bizible?

No question that most marketers today rely on a few different applications for their marketing processes. This concern is one of the priorities that Bizible ensures. Currently, Bizible can be integrated with Salesforce, MS Dynamics, Marketo, Google Analytics, LiveChat, Bing Ads, Optimizely, and so much more.