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10+ Moat Analytics Alternatives and Competitors

Moat Analytics

4.3 User Rating
$67.5 M Revenue
150+ No of Employees
2007 Founded
SaaS Industry
Marketing Analytics Software Category
Jonah Goodhart CEO
Overview

Moat Analytics is another marketing analytics platform programmed under Oracle Data Cloud. Moat Analytics helps its users identify the advertising activities that drive business growth, thanks to its capabilities in providing a comprehensive view of campaign performance across channels, formats, and platforms. Moat Analytics' remarkable recognition among thousands of users makes the application branded as one of the best marketing automation software today.

Alternatives

Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
Hubspot Marketing Analytics 4.8 Brian Halligan $40 2006 $674.9 M 3387+ Cambridge 3000+ Reviews 78700+
Funnel.io 4.7 Fredrik Skantze $499 2014 $8 M 30+ Sweden 2300+ Reviews 700+
Adobe Analytics 4.5 Shantanu Narayen $9.99 2001 $13 B 21357+ France 1789+ Reviews 1000000+
IBM Digital Analytics 4.6 Kwame Awuku Custom 1983 $77 B 352600+ New York 1565+ Reviews 2200+
TapClicks 4.6 Babak Hedayati $25 2009 $13 M 153+ San Jose 3890+ Reviews 4000+
Morphio 4.5 Eric Vardon $39 2011 $1.1 B 13000+ Toronto 3400+ Reviews N/A
Pathmatics 4.7 Gabe Gottlieb $10000 2009 $9.3 M 48+ Santa Monica 5000+ Reviews N/A
Bizible Marketing Analytics 4.5 Aaron Bird $1500 2011 $18 M 250+ Washington 1748+ Reviews 7185+
Adverity 4.5 Alexander Igelsböck Custom 2014 $44.2 M 125+ London 3400+ Reviews 64500+
TrackMaven 4.3 Allen Gannett $19 2012 $35 M 75+ Washington 2300+ Reviews N/A

Key Employees

Image Name Designation Email ID Twitter Linkedin
Debra Bluman Senior Agency Development Lead N/A N/A https://www.linkedin.com/in/debrabluman
Chris Morgan Chief Revenue Officer N/A N/A https://www.linkedin.com/in/1chrismorgan

Reviews

“ More information than you could ask for. ”

4.8/5 (overall) - Christie W.
Pros:
  • Moat gives you so much in depth information with actual video view rates, ad heat mapping, and tracking abilities.
  • Great way to dig deeper into ads that your company is currently running and also very helpful and doing research on competitors
Cons:
  • It comes with a high price tag which makes it hard to access for smaller agencies. However, they work in collaboration with many other platforms so you are able to use their data, in a sense, that way.
  • I have not found anything that I dislike yet!

“ Very helpful in analyzing social media ”

4.5/5 (overall) - Isabela Maria G
Pros:
  • Moat provides a beautiful dashboard, featuring in-depth information regarding the advertisements shown on a publishers site. It is extremely easy to use and understand, with a plethora of information regarding nuances of any creative.
  • The dashboard allows you to split out different inventory as you like, and gives a lot of different metrics which are useful for brand safety, viewability
Cons:
  • Honestly, there isn’t much to not like, however I do wish they would reduce the color scheme a bit
  • If they could make it quicker to navigate between different inventory, or filter by advertisers, sites, etc more easily.

“ Moat Analytics more like Life savior!! ”

4.7/5 (overall) - Lisa W
Pros:
  • Able to deep dive into different media channels
  • What I like most is the ability to export data out of the platform at any level of granularity that I need.
Cons:
  • Media channels are separate into different tiles, need to download and analyze.
  • The thing I like the least is that Facebook data has a 2-3 day delay to feed in but that is a minor inconvenience.

Features

  • Access Control
  • Analytics
  • API
  • Accounting Integration
  • Agile Software Development
  • Assessment Management
  • Application Integration
  • Assessment Management
  • Automated Billing
  • Business Intelligence
  • CRM Integration
  • Campaign Analysis
  • Campaign Management
  • Collaboration Tools
  • Collaborative Workspace
  • Commenting
  • Predictive Sales

Images & Videos

Q & A

What benefits can I get with Moat Analytics?

Moat Analytics makes your marketing measurement your greatest competitive advantage. The platform not only allows you to discover the most profitable growth opportunities, but it also gives you the capacity to deliver more efficient campaigns, protect ad spend, and identify high-performing channels to optimize your marketing efforts.

What is Moat Pro?

Moat Pro is a next-level competitive intelligence tool by Moat Analytics. This tool provides an inside look into the direct and programmatic ad buys from brands. This tool has the capacity to view advertising creative and messaging, leverage three-plus years of data, and filter and sort data to gain insights.

Can I integrate Moat Analytics with other platforms?

Yes! Moat Analytics has over 99+ media and technology integrations that you can utilize to simplify your marketing analytics. With Moat Analytics, you can integrate other third-party platforms like Amazon, MediaMath, Pinterest, Verizon Media, Twitter, and TripleLift.

Alternatives

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