10+ Best Location-Based Marketing Software 2023
Location-based marketing (LMS) is a direct marketing strategy that uses a mobile device’s location to alert the device’s owner about an offering from a near-by business. … The goal of LMS, as with any mobile marketing initiative, is to capture the end user’s attention and turn him into a customer.
| ||Colocator Engage||4.2||James Cobb||Custom||2013||$402 K||10+||Guildford||1698+ Reviews||N/A|
| ||Digital Element||4.1||Rob Friedman||Custom||1999||$1.6 B||138+||Peachtree Corners||1587+ Reviews||N/A|
| ||Beaconstac Beacons||4.5||Sharat Potharaju||$5||2009||$7 M||38+||New York||1698+ Reviews||N/A|
| ||Stampede||5||Kevin Kelly||$41.60||2015||$2.4 M||18+||Edinburgh||1698+ Reviews||N/A|
| ||Xtremepush||4.2||Tommy Kearns||Custom||2012||$7.4 M||51+||Dublin||1698+ Reviews||N/A|
| ||Kumulos Location Based||4.5||Mark Petrie||Custom||2011||$1.3 M||9+||Cary||1521+ Reviews||N/A|
| ||Cisco Hyperlocation||4.2||Chuck Robbins||Custom||1984||$49.3 B||75900+||California||1698+ Reviews||324000000+|
| ||Radar Location Based||4.7||Nick Patrick||$0||2016||$4 M||52+||Brooklyn||1880+ Reviews||N/A|
| ||Purple Location Based||4.6||Joseph B. Megibow||Custom||2012||$10.6 M||100+||Chadderton||1600+ Reviews||N/A|
| ||Adobe Experience Platform||3.8||Shantanu Narayen||$33.99||1982||$11 B||60000+||San Jose||1898+ Reviews||N/A|
Colocator Engage is a tool for proximity marketing, as it is recognized as an audience engagement and segmentation engine that provides unrivaled geo-targeted and trigger-based messaging power to improve the consumer experience. Engage is a one-stop-shop for geo-targeted push notifications. The messages are produced on their web app's simplistic CMS. Apple APNS, Google FCM, Amazon SNS, Amazon Pinpoint, OneSignal, and Urban Airship are presently integrated with Colocator Engage.
For more than 20 years, Digital Element has provided worldwide geolocation data and services that add anytime, everywhere relevance and context to online projects ranging from desktops to mobile devices. The firm's proprietary technology provides real-time access to accurate and trustworthy location intelligence without infringing a user's privacy. Many of the world's leading websites, businesses, security organizations, ad networks, social media platforms, and mobile publishers have relied on Digital Element's technology for almost two decades.
Beaconstac is the highest-rated QR Code solution in both site reviews and the market. Marketers from Fortune 500 organizations have ranked Beaconstac's QR Code solution as the finest on online review sites such as G2 because it assists them in developing lucrative QR Code campaigns. Beaconstac's platform is so visually appealing and simple to use that you can design your first campaign in just 10 minutes. Furthermore, any team member can hop right in and get started - no training is required.
Stampede is a hospitality management solution that helps businesses engage and retain existing and new customers by leveraging automated messaging, review aggregation, a guest Wi-Fi network, and other advanced analytics. It has a location-based intelligence module that allows administrators to analyze company data across several venues in real-time and gain knowledge regarding customer experience or marketing initiatives.
Xtremepush is a multi-channel experience and engagement marketing platform with a worldwide reach. Xtremepush helps hundreds of leading corporate brands boost engagement and revenue growth. Founded in 2014, the headquarters of Xtremepush are in Dublin, with operations in the United Kingdom, the United States, and Eastern Europe. Xtremepush finalized the acquisition of Emailcenter, a renowned UK email service provider, in early 2018.
Kumulos Location Based
Kumulos is a platform that helps businesses all around the world in achieving success using mobile apps. Kumulos' safe, user-friendly mobile app messaging and management platform is trusted by thousands of app developers and marketers worldwide. They carry millions of interconnected devices and manage billions of API calls and messages each month. Kumulos understands your struggles, frustrations, and fears, as well as how critical it is to achieve economic success from your mobile apps.
Cisco Hyperlocation is a one-meter-accurate location solution that allows you to track the location of wireless clients. Cisco Hyperlocation collaborates with Cisco Connected Mobile eXperience (CMX). Combining the Cisco Hyperlocation functionality on the Cisco wireless controller with a CMX device provides improved location accuracy, resulting in more tailored content being sent to consumers.
Radar Location Based
Radar has been the finest platform for location-based marketing in the industry as it supports polygon geofences, unlimited geofences, and stop detection. Radar can identify your residence, work, travels, place, chain, and category even if you haven't set up geofences for those locations. Radar is a full-stack solution that includes SDKs for iOS and Android, an API, a dashboard, webhooks, and integrations. mParticle, Segment, Yext, and Braze are among the integrations.
Purple Location Based
Purple was founded in 2012 due to dissatisfaction with inadequate visitor WiFi connections. Since then, it has expanded into the premier offline tool for companies to analyze, identify, and enhance guest experiences. Purple helps physical venues survive and thrive by improving safety, improving the tourist experience, and boosting income. This is accomplished by integrating several data sources, many of which are already present at a venue – to their cloud-based platforms, such as WiFi, sensors, and Bluetooth beacons.
Adobe Experience Platform
Adobe Experience Platform is by far the most powerful, versatile, and open system on the market for developing and managing end-to-end customer experience solutions. The Experience Platform enables businesses to consolidate and standardize consumer data and content from any system and use data science and machine learning to substantially improve the design and delivery of rich, personalized experiences.