10+ Best Influencer Marketing Softwares 2021

Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
GRIN GRIN 9.9 Brandon Brown N/A 2014 $3.6 M
6900+ Reviews
Upfluence Upfluence 9.6 Kevin Creusy N/A 2013 $4 M
New York 5790+ Reviews
CreatorIQ CreatorIQ 9.4 Igor Vaks N/A 2013 $21.8 M
Los Angeles 4920+ Reviews
Influenster Influenster 9.1 Aydin Acar N/A 2010 $12 M
New York 6890+ Reviews
150 +
Buzzsumo Buzzsumo 9.1 James Blackwell N/A 2012 $4.3 M
3670+ Reviews
Mention Mention 8.9 Jean-Philippe Baert N/A 2012 $6 M
Paris 4700+ Reviews
4K +
TapInfluence TapInfluence 8.8 Phelon $1999 2009 $3.2 M
California 3700+ Reviews
Tagger Tagger 8.8 Dave Dickman N/A 2015 N/A 1,143+
Santa Monica
3560+ Reviews
Mavrck Mavrck 8.7 Lyle Stevens $2000 2014 $17.8 M
Boston 4790+ Reviews
Traackr Traackr 8.6 Pierre-Loic Assayag N/A 2006 $19.6 M
San Francisco 5900+ Reviews


9.9 User Rating
Activity Dashboard, Activity Tracking, Email Marketing Management Feature

GRIN is an influencer marketing software built for e-commerce. It builds genuine relationships and helps companies and organizations build their brands. From discovery and outreach to relationship management and campaigns, GRIN is the one to trust. It also facilitates product seeding, sales tracking, and deep analytics. GRIN is best for brands that run influencer marketing programs at scale and the companies or agencies that represent them.


9.6 User Rating
Approval Process Control, Budgeting, Contact Management Feature

Upfluence is the leading influencer marketing software that offers brands all the tools to streamline their influencer campaigns and drive more sales It is a platform built for e-commerce brands. Upfluence With Upfluencers, users and companies can discover, manage relationships, and build strong brands. Plus, it can track all influencers’ relationships, manage influencer payments, and measure campaign results. Moreover, its end-to-end platform makes scaling influencer marketing easier than ever.


9.4 User Rating
Campaign Management, Influencer Discovery, Social Media Metrics Feature

CreatorIQ is a cloud-based influencer marketing software that manages and optimizes influencer campaigns. It is best for industries and companies like Airbnb, CVS, Disney, Mattel, Ralph Lauren, Unilever, and other global enterprises. It provides a true end-to-end solution. It has features that include industry-leading creator discovery, campaign management and workflow tools, enterprise-grade talent CRM, social reporting, complete white-labeling, robust API, fraud analysis, talent approval sheets, payout and onboarding tools, and many more.


9.1 User Rating
Influencer Recruitment, Influencer Scoring, Audience Analysis Feature

Influenster is an influencer marketing software that aims to put the right products in front of the right people at the right time, providing them with relevant peer-to-peer recommendations. It has 35MM+ reviews written by 5MM+ members, everyday consumers who love to share their genuine feedback on the brands and products that are part of their lives. Brands work with Influenster work on hyper-targeted sampling operations for various reasons, and one common reason is to develop branded content and partner with social media influencers.


9.1 User Rating
Content insights, Influencer amplification. Content alerts Feature

BuzzSumo is a dynamic influencer marketing platform. It can help businesses in researching and discovering the best type of content to boost their marketing campaign. BuzzSumo can recommend the contents that are most relevant and captivating. It can also help identify the most suitable influencers to carry a business’s brand and image. All of the simple yet effective tools of BuzzSumo will widen a company’s market reach.


8.9 User Rating
Reporting and Dashboards, Influencer Analytics, Influencer Collaboration Feature

Mention is a platform that can monitor and analyze the digital marketing landscape. That includes both the market and the competitors. Mention can help companies have a better understanding of their market. That way, they can produce campaigns that attract their audience and outperforms their competitors. With Mention’s help, companies can amplify their brand effectively.


8.8 User Rating
$1999 Price
Social Media Marketing, Analytics, Automated Publishing Feature

TapInfluence is a high-quality influencer marketing platform. It can hook you up with a suitable influencer that can represent your business brand well. TapInfluence can show you a 360-degree view of an influencer’s background and track record. That said, you’ll get 100% assurance that you’ll be matched up with a reputable influencer who can bring your business to new heights.


8.8 User Rating
Approval Process Control, Budgeting, Contact Management Feature

Tagger is a user-friendly influencer marketing platform. With Tagger’s tools, companies can discover the best influencers. Tagger has a deep database consisting of more than five million influencer profiles. Once an influencer is chosen, Tagger can show a detailed review to assess if that influencer has the right attributes. When everything is settled, Tagger can help companies keep in touch with an influencer for consistent collaboration.


8.7 User Rating
$2000 Price
Influencer Recruitment, Influencer Analytics, Reporting and Dashboards Feature

Mavrck is an all-in-one influencer marketing platform designed for consumer brands. It has automated recruitment tools to help find the best influencers to carry a company’s brand and image. Mavrck also has an influencer index. It helps identify influencers that are relevant and reputable. They could either be celebrities or social media personalities. With Mavrck, consumer brands will have talented and respected influencers who can create high-class marketing content.


8.6 User Rating
Influencer Recruitment, Workflow Capability, Reporting and Dashboards Feature

Traackr is a data-driven influencer marketing platform. It can provide brands and agencies with a long list of potential influencers from its global data set. Traackr’s data set is spread across 13 major social platforms with influencers coming from 50 different countries. Brands and agencies have a plethora of choices with Traackr.