10+ Salesforce CRM Alternatives and Competitors

Salesforce CRM

9.4 User Rating
$17.1 B Revenue
49000+ No of Employees
1999 Founded
SaaS Industry
CRM Category
Marc Benioff CEO

Salesforce CRM is a customer relationship management software, designed as part of Salesforce.com, Inc’ cloud-based software product suite. In the year 1999, Marc Benioff, Parker Harris, Frank Dominguez, and Dave Moellenhoff developed the first version of Salesforce CRM on San Francisco Telegraph Hill, fueled by the aim to provide fast and simple CRM solutions in the market. With a current employee number of 49,000, Salesforce CRM has been trusted by more than 150,000 customers, which includes distinguished companies like Walmart Inc., UnitedHealth Group Incorporated, Berkshire Hathaway Inc. (GEICO), McKesson Corporation, and CIGNA Corporation. Salesforce CRM also now has an estimated revenue of 17.1 billion USD, with multiple subsidiaries, such as Pardot, Mulesoft, Tableau Software, Datorama Inc., and so much more. Starting from its humble beginnings on a rented one-bedroom apartment, Salesforce CRM now becomes an award-winning software, as the product bagged the number six rank of Fortune magazine’s 2020 List of Top 100 companies to work for.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
Zoho CRM Zoho CRM 9.8 Sridhar Vembu $34 2005 $600 M
Chennai 5000+ Reviews
80K +
Salesforce CRM Salesforce CRM 9.4 Marc Benioff $25 1999 $17.1 B
San Francisco 5000+ Reviews
500K +
SugarCRM SugarCRM 9.4 Craig Charlton $80 2004 $106.9 M
400+ Reviews
20K +
Pipeliner CRM Pipeliner CRM 9 Nikolaus Kimla $25 2012 $13.8 M
Los Angeles 2300+ Reviews
4K +
Microsoft Dynamics CRM Microsoft Dynamics CRM 9 David Blumentals $87 2001 $1.1 M
Redmond 4000+ Reviews
200K +
HubSpot CRM HubSpot CRM 9 Brian Halligan N/A 2006 $1.5 B
Cambridge 400+ Reviews
20K +
NetSuite CRM NetSuite CRM 9 Zach Nelson $99 1998 $884.6 M
Redwood Shores
4000+ Reviews
200K +
EspoCRM EspoCRM 9 Alex Avramenko $344 2015 $1 M
100+ Reviews
2K +
Insightly Insightly 8.8 Anthony Smith $29 2009 $4 M
San Francisco 1200+ Reviews
184K +
Copper CRM Copper CRM 8.6 Dennis Fois $19 2014 $19 M
San Francisco 100+ Reviews
2K +


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Key Employees

Alex EdelsteinAlex EdelsteinSr. Dir. Product Managementhttps://www.linkedin.com/in/alexedelstein
Francisco AlvesFrancisco AlvesDirector Signature Supporthttps://ie.linkedin.com/in/franciscoalves2
Ankur MulyeAnkur Mulyehttps://www.linkedin.com/in/ankurmulye


“ Flexible, extensible, and powerful. Salesforce is incredible. ”

8.5/10 (overall) - Verified Reviewer
  • Salesforce is an excellent software to use in tandem with other CRM’s like Outreach. Salesforce helps my team to see the interactions between the customer and our different outreach techniques.
  • Salesforce is obviously a very powerful tool, if that wasn’t the case, it wouldn’t be as popular as it is. There is a ton of flexibility to make it your own and use it the way you want to.
  • There are so many steps to having a complete file, so this isn’t a lazy program. If you’re going to use it, commit to using it, otherwise, crap in, crap out.
  • Before the Lightning update it looked terrible. Having so many features inevitably lead to chaos and for a new user it is hard to get around.

“ The number 1 CRM solution for very good reasons ”

8.5/10 (overall) - Greg B.
  • It brings me great joy to let you in on the Pros of Salesforce. D been looking for leads for Sales executive people, and I found 1 Albert, with excellent results.
  • Like all CRMs what you put into it is what you will get out. If you live in it day in and day out its a great program and the reason for their popularity and success.
  • Cost is terribly high for bad customer service. Moreover, it takes ages to learn all aspects of it and you know bad customer support is the cherry on the top.
  • My introduction to this program was while working at a call center for fraud prevention. They incorporated its use with other proprietary software programs.

“ Salesforce doesn't lack the power, but suffers in process flow and visuals ”

9/10 (overall) - Scott W.
  • It is very easy to navigate through and simplifies the process. Most who use excel or something else find themselves losing contact with many contacts. This makes that easier to track.
  • This product was very easy to install and includes a cloud version. For most small, medium and some larger size businesses, this software will meet all of your Sales and Marketing needs. This software is a great overall value for the price point. Customer service is great!
  • I cannot make my home screen the way I want. It is set up how my company (Colliers) wants it set up – not the way I would like it to be set up.
  • There is a slight learning curve as this software has so must functionality and is very robust. Other than that the possibilities for your sales team with this software are limitless.


  • Access Control
  • Analytics
  • API
  • Accounting Intergration
  • Agile Software Development
  • Assignment Management
  • CRM Integration
  • Campaign Analysis
  • Collaboration Tools
  • Collaborative Workspace
  • Email Integration
  • Email Notifications
  • Email Marketing Management
  • Customer Support
  • Sales Force Automation

Images & Videos

Q & A

Q. How can Salesforce CRM help me?

Salesforce CRM aims to enhance relationships between you and your customers. It provides a platform so that you can improve profitability, automate processes, and of course, engage with your customers. Basically, Salesforce CRM helps you and other users to understand the demands of each client along with accurate client data so that you can facilitate them better.

Q. Is Salesforce CRM free?

No, Salesforce does not provide a free version of their platform. The app believes that if they were to provide customers with the amazing services, they would need to invest in their developments and employees. However, Salesforce CRM does promise that you get exactly what you pay for. They assure customers that what they’re getting is a solid investment that can support their business in the long run.

Q. How much does Salesforce CRM cost?

Salesforce CRM offers a lot of pricing options and plans that depend on the purpose of how you’ll be using the platform. However their sales cloud services include four (4) pricing plans, which are: Essential ($25/month), Professional ($75/month), Enterprise ($150/month), and Unlimited ($300/month). Each plan is billed per user and annually.

Q. Does Salesforce CRM integrate with other apps?

The platform was designed with the intent of working with different software to provide a much more fluid and flexible solution for businesses. One unique feature is Salesforce’s AppExchange functionality that allows your team to accelerate the installation process so that your company can start running Salesforce.