10+ Salesforce CPQ Alternatives and Competitors


Salesforce CPQ

9.2 User Rating
$57.2 M Revenue
49000+ No of Employees
1999 Founded
SaaS Industry
CPQ Software Category
Bob Stutz CEO

Salesforce CPQ is one of the available configure price quotes that one can utilize in today’s market. Salesforce CPQ emerges as it drives to its goal of automating quoting, contracting, and ordering processes. Powered by Salesforce, Salesforce CPQ delivers next-generation CPQ capabilities that allow its users to implement CPQ processes easily. Established in 1999, Salesforce CPQ is primarily a part of Salesforce’s cloud-based solution for customer service, marketing automation, analytics, and application development. Salesforce CPQ provides a unified quote-to-cash solution that seamlessly fits every business’s needs, allowing them to align quotes and provide customers’ needs with subscriptions and usage billing options. These high-end benefits make Salesforce CPQ one of the most preferred platforms for CPQ processes, which also makes the app recognized as one of the highest-earning CPQ providers, earning $57 million in revenue. Also, Salesforce CPQ becomes one of the primary competitors for other leading CPQ providers, such as Oracle CPQ, Configure One, KBMax, DealHub, PandaDoc CPQ, IBM CPQ, and Infor CPQ.


Logo Name Sort Rating Sort CEO Pricing Sort Founded Sort Revenue Sort Employees Sort Location Sort Reviews Sort Customers Sort
Apttus CPQ Apttus CPQ 9.3 Frank Holland $35 2006 $5 M
California 3000+ Reviews
Salesforce CPQ Salesforce CPQ 9.2 Bob Stutz $75 1999 $57.2 M
San Francisco 3790+ Reviews
SAP CPQ SAP CPQ 9.2 Christian Klein N/A 1990 $2.8 B
California 1888+ Reviews
320K +
KBMax KBMax 9.2 Kevin Bennett $100 2003 $5.1 M
Austin 3000+ Reviews
3.3K +
Infor CPQ Infor CPQ 9.2 Kevin Samuelson N/A 2002 $2.8 M
New York 1878+ Reviews
68K +
Oracle CPQ Oracle CPQ 9 Safra Catz $149 1977 $39.5 B
‎Redwood City 4000+ Reviews
10K +
DealHub DealHub 9 Eyal Elbahary N/A 2014 $15.7 M
California 4500+ Reviews
PandaDoc CPQ PandaDoc CPQ 9 Mikita Mikado N/A 2011 $18.5 M
San Francisco 1987+ Reviews
17K +
IBM CPQ IBM CPQ 8.9 Kwame Awuku N/A 1983 $800 M
New York 2400+ Reviews
175 +
Configure One Configure One 8.8 Michael (Mick) McDonnell N/A 2000 $7.5 M
2000+ Reviews


CPQ Plus
CPQ & Billing Growth
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CPQ & Billing Plus
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Key Employees

Todd CozartTodd CozartVice Presidenthttps://www.linkedin.com/in/toddcozart
Wenjun LiWenjun LiSoftware Engineerhttps://www.linkedin.com/in/wenjun-li-70020a137


“ Accurate and Professional Sales Quotes ”

10/10 (overall) - Andre L.
  • Integrates well with the suite of Salesforce products that are already on the market. I have both implemented and have been an end user purchasing through the CPQ tool and both experiences have been worthy of praise.
  • It is a powerful and fairly robust CPQ solution that makes the lives of your Sales team that much easier. For growing businesses, it makes it that much easier to scale your business with a structured quoting process.
  • On the implementation end like any other product it has to be done right the first time to avoid costly mistakes and missed deadlines. It’s a hot in demand product but not many consultancies no how to do it right. Make your best decision to pick the right team to implement and help adopt this as a useful tool
  • Because the tool is so robust and the quoting process is often complex, it is imperative to have a strong implementation firm with CPQ specific expertise. This can be expensive.

“ Overall it has been great for me. As I said, once you get your salesforce process setup up, it's really easy to use, and the crashing that occurs is very minimal: it really only happens when your Salesforce admin tweaks with something. I can't speak to the cost (As I'm just a user), but from my perspective I would recommend it if you're looking for a solid CRM. ”

9.5/10 (overall) - Marcus Gamboa
  • We have been using CPQ for a few months now and have a better overall pipeline for products. The quote templates that CPQ can generate are much cleaner than the traditional salesforce quote tool.
  • And if the client like they can generate the proposal very fast.
  • For a Salesforce’s owned product inside salesforce…the CPQ line formerly Steelbrick still isn’t up to a level of performance where I feel it’s seriously saving (rep’s) time.
  • When asking Etherios for the documentation multiple times, they had said they would not leave us high and dry. Unfortunately, that’s exactly what happened.

“ "We use Salesforce every day" ”

8.5/10 (overall) - Somya S
  • Help things organized and make it easy to meet your sales goals. The ability to have multiple rate quote packages that can be updated anytime easily.
  • It is a potentially elegant solution that we wanted to use so we could scale up our selling process and hopefully reduce the sales cycle. There was no evidence that it succeeded in doing that for us.
  • Most of the training and knowledge transfer time with Etherios was designated to the configuration set up, but no time was allocated to showing us how to upload new SKUs moving forward.
  • It took our custom built quote tool and put it on steroids. It’s worked well so far, there was initial pain with roll out.


  • Access Control
  • Analytics
  • API
  • Accounting Intergration
  • Agile Software Development
  • Application Integration
  • Automated Billing
  • Billable Hours Tracking
  • CRM Integration
  • Campaign Analysis
  • Campaign Scheduling
  • Collaboration Tools
  • Collaborative Workspace
  • Team Collaboration
  • Security

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Q & A

Q. What is Salesforce CPQ?

Salesforce CPQ is highly intuitive software that offers a configure, price, quote solution for businesses of all sizes. As the name of this app suggests, it is from the Salesforce Corporation and is part of Salesforce’s Sales Cloud platform. With that said, the Salesforce CPQ app aims to guide sales teams and help them provide accurate pricing to their potential customers.

Q. How much does Salesforce CPQ cost?

Of course, Salesforce CPQ is not a free solution, therefore, you need to pay in order for your team to reap the benefits of this software. That said, the Salesforce CPQ platform provides four subscription plans for all interested customers. These are the CPQ plan($75/user/month), the CPQ Plus plan (150/user/month), the CPQ & Billing Growth plan, and the CPQ & Billing Growth Plus plan, both of which are only available for quote based pricing. The CPQ and CPQ Plus plans, on the other hand, have an annual billing cycle.

Q. Does Salesforce CPQ offer a free trial?

Yes! Salesforce CPQ does come with a free trial for hesitant customers . However, Salesforce CPQ does not provide a duration of the free trial period. To get started, all that you need to do is fill out the form provided on the Salesforce CPQ website. On top of that, Salesforce CPQ also offers an on-demand demo of its system as well.

Q. Are there additional features provided for Salesforce CPQ?

If you are looking to add more functionality to the already robust Salesforce CPQ app, look no further. Salesforce CPQ offers two additional features, which are the CPQ for Partner Communities ($25/member/month or $10/login/month) and the CPQ for Customer Communities ($15/member/month or $6/login/month).