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10+ Best App Monetization Software 2022

App monetization is a means of making money from a mobile app without charging for it. Users often balk at paying for apps because the vast majority of them are offered free of charge. Despite that fact, however, according to The Verge, free apps are the source of 98 percent of Google Play revenue.

Alternatives

Logo Name Rating CEO Pricing Founded Revenue Employees Location Reviews Customers
TapResearch 4.1 Aaron Platshon Custom 2013 $2.18 M 23+ Menlo Park 1748+ Reviews N/A
Epom Apps 4.9 Anton Ruin Custom 2010 $20 M 100+ Roseau 1589+ Reviews N/A
Leadbolt 4.1 Dale Carr Custom 2010 $31 M 124+ Sydney 1632+ Reviews N/A
TapJoy 3.8 Jeff Drobick Custom 2007 $81 M 220+ San Francisco 1753+ Reviews N/A
Freemius 4.6 Vova Feldman Custom 2014 $1 M 10+ Wilmington 1852+ Reviews N/A
Appodeal 4.8 Pavel Golubev Custom 2015 $21 M 120+ San Francisco 1952+ Reviews N/A
MoPub 3.8 Jim Payne Custom 2010 $188 M 130 + San Francisco 1987+ Reviews N/A
Smaato 4.7 Ajitpal Pannu Custom 2005 $6.60 M 18+ San Francisco 1654+ Reviews N/A
Facebook Audience Network 3.8 Mark Zuckerberg Custom 2012 $1.5 M 10001+ California 1963+ Reviews N/A
Unity Ads 4.5 John Riccitiello Custom 2004 $1.5 M 3379+ San Francisco 1852+ Reviews 1500000+

TapResearch

4.1 User Rating
Custom Price
High Frequency Tracking, Actionable Insights, Easy Integration Features
Overview
TapResearch is a well-known app monetization tool in the market. TapResearch monetizes mobile apps by integrating rewarded surveys from leading companies. Hence, the TapResearch rewarded surveys enable publishers to monetize applications to optimize income, boost engagement, and keep users engaged by establishing a clear value exchange. Furthermore, you can leverage TapResearch's user opt-in delivery mechanism for higher completion rates. TapResearch survey pays users to answer, and this is helping in increasing income, engagement, and retention.

Epom Apps

4.9 User Rating
Custom Price
Conversion Rate Optimization, Digital Analytics, Email Marketing Features
Overview
Epom Apps is a next-generation app monetization platform that operates with full knowledge of optimizing your in-app ad revenue, allowing app developers to earn more money. Epom Apps ensures a simple monetization while also providing app developers with a sustainable revenue-generating prospect. Furthermore, Epom takes ad mediation off the shoulders of app developers and fully automates monetization. The mediation algorithm at Epom Apps conducts all of the work, choosing the most suitable ad for each slot.

Leadbolt

4.1 User Rating
Custom Price
Innovative Ad Formats, Exceptional Results, Robust Performance Tools Features
Overview
Leadbolt is a high-performance mobile advertising platform for in-app monetization and user acquisition. Leadbolt enables mobile advertisers to contact and acquire quality consumers at scale by leveraging direct connections and dynamic ad-serving technology. Moreover, Leadbolt's AI and analytics-based algorithms help marketers with enhanced targeting that captivates best-fit demographics for deeper user engagement and maximum ROI.

TapJoy

3.8 User Rating
Custom Price
Predictive Analytics, Monetization Platform, Marketing Automation Features
Overview
Tapjoy is one of the finest mobile advertising and app monetization platforms to improve user experience, boost fill, and maximize profits. Tapjoy unites publishers with premium demand sources and provides solutions to help you monetize each user to their full potential. Furthermore, Tapjoy is reshaping the mobile advertising and app monetization industries. Tapjoy collaborates with Brand Advertisers to help them reach their target mobile audience.

Freemius

4.6 User Rating
Custom Price
Analytics and usage tracking, Conversion optimization, Seamless upgrade process Features
Overview
Freemius is a hosted eCommerce platform for retailing digital products in WordPress. Moreover,  Freemius was intended to help independent developers, agencies, plugins, and theme stores handle the increasing demands and challenges of selling open-source software. Freemius has witnessed this industry increase tremendously over the last ten years. Freemius was developed expressly to satisfy the needs of developers who make a career selling plugins and themes.

Appodeal

4.8 User Rating
Custom Price
Frequency Controls, Autopilot Ad monetization, Advanced Reporting Features
Overview
Appodeal is a great unbiased app monetization platform that can help you increase your revenue faster and with less work. Appodeal allows you to manage your ad placements and receive high-paying advertising from top ad networks and DSPs. Furthermore, Appodeal offers real-time in-app bidding and a hybrid waterfall auction that always receives the highest bids, making it easier for you to acquire the greatest Ad performance.

MoPub

3.8 User Rating
Custom Price
Waterfall A/B Testing, Built-In GDPR Consent Flow, Universal Creative Reporting Features
Overview
MoPub was bought out by AppLovin, and its key Mediation and MarketPlace products have been integrated into MAX. Moreover,  MoPub offers mobile publishers and app developers powerful revenue alternatives. With MoPub, you can maximize income for each ad impression. MoPub is a viable alternative if your AdMob account has been suspended or if you choose to employ a platform other than Google.

Smaato

4.7 User Rating
Custom Price
Market Quality, Integration Center, SDX Marketer Solution Features
Overview
Smaato is always changing to help organizations anticipate and respond to new opportunities. The only omnichannel ad server and monetization solution with controls to make monetization simple is Smaato's digital ad tech platform. Smaato is owned by Verve Group, a media and games investment (MGI) business. The corporation has around 1.3 billion unique monthly users.

Facebook Audience Network

3.8 User Rating
Custom Price
Social Integrations, Engage users, Increase efficiency Features
Overview
Facebook Audience Network was founded in 2012 and is headquartered in California. Since its inception, it has accumulated an estimated revenue of more than 1.5 million. The Audience Network is a network that allows publishers to advertise on third-party sites in addition to Facebook. The network allows app developers to monetize their work.

Unity Ads

4.5 User Rating
Custom Price
Diverse ad formats, IAP simplified, Trust and safety Features
Overview
Unity is the most popular platform for developing and deploying interactive, real-time 3D (RT3D) content. It gives innovators across industries and around the world more power. It has over 3.9 billion monthly active users who have consumed content generated or operated using Unity technologies. The company was founded in San Francisco, California, in 2004.